Thoughts

05 / 04 / 13


In case you didn't know, Lennon Design has an alter ego, can I introduce you to Lennon Art.

Art and Design were never meant to separated; the worlds for me are connected. The work shares a common language - both embrace clarity and simplicity; exploring the potency of unspoken communication.

25 / 02 / 13

What is it, what does it do and how do we get it right?

Branded cow

18 / 02 / 13

Focusing your website design

Decide What's Important Illustration

The first and most important thing that most people overlook when deciding they want a website is what they actually want on their website. It seems like such a basic idea that, generally, everyone skips right over it and starts working out colours and logo ideas. In their excitement they rarely consider the main objective of their site.

31 / 01 / 13

How to write web content that sells

Every page on your website should have an objective. It could be to inform or engage your audience, or get them to buy something from you.

When it comes to selling products or services online, you need to tread a fine line between being too ‘salesy’, which may put people off, and not ‘salesy’ enough, which might not convey your important sales messages effectively.

08 / 01 / 13

Time for a Refresh?

January, traditionally a time where we take stock of who we are and resolve to make these changes to reinvigorate us for the year ahead. The gym beckons, the cork goes back in the bottle for a few weeks and we sign up for that obscure evening class that we'd talked about. Easy.

17 / 07 / 12

"For years, the Internet has been about web sites and browser-based experiences, and the systems that drove those sites generally matched those experiences. But now, the portable world is upon us and it is formidable."

16 / 07 / 12

Manifesto: that public proclamation of principles and intent can be a powerful tool but often ends up an inflexible straightjacket that hinders and restricts creativity and ability to adapt. Instead I wanted to illustrate a few guiding principles that help shape both my design and influence my life.

08 / 06 / 12

Double Plus Good illustration

On 8th June 1949, George Orwell's classic book, Nineteen Eighty-Four, was first published.

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